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Why We're Launching Our 2026 Advent Calendar in July - (And Why 5,000+ People Are Already On The Waitlist)

Why We're Launching Our 2026 Advent Calendar in July - (And Why 5,000+ People Are Already On The Waitlist)

Let's be honest: December is a logistical nightmare. Last year, we made a mistake, and we're not making it again.

Last year we sold out in exactly 48 hours. Thousands of customers were left empty-handed. This year, Velora is opening Early Access today, before summer even ends.

Last year, we made a mistake. We launched in November, and we sold out in exactly 48 hours. Thousands of customers were left empty-handed, and our support inbox filled up with the same question, over and over: "When will it be back?" The answer was always the same: next year. Well, next year is here. And to make sure we don't repeat the same mistake, we're opening our Early Access Program today. Here are the 5 reasons why we're selling so early, and why you should secure yours before summer ends.

Avoiding the "Holiday Inflation Tax"

Avoiding the "Holiday Inflation Tax"

It’s a known industry secret: shipping and raw material costs spike by up to 40% between October and December. Most brands hide this by raising their prices at the last minute. By securing your order today, you are locked into our Off-Season Pricing. This is a mathematical certainty: you will not find a lower price for this calendar at any other point in the year.

Once these slots are filled, they're gone for good. Last year, we sold out in 48 hours.
2. The Lowest Price You Will Ever See

2. The Lowest Price You Will Ever See

Inflation and seasonal shipping spikes are real. In November, logistics costs triple. By launching now, we can pass those savings directly to you. This Early Bird price is the absolute lowest this calendar will ever be.

On September 1st, the price increases by 25% to reflect peak-season costs.
3. Small-Batch Quality Control

3. Small-Batch Quality Control

We don't mass-produce. Every single calendar is hand-packed and inspected. By spreading our production over the summer, our team can focus on the details that matter. When you buy early, you're getting a product that hasn't been rushed through a high-stress November factory line. Quality takes time.

Hand-packed and inspected, not rushed through a midnight November shift.

4. Zero Holiday Stress (Actually)

The most common feedback we hear from our early buyers: "It's the first time I've actually enjoyed December." Imagine reaching November 25th and realizing your most important holiday tradition is already sitting in your closet, ready to go. No shipping delays, no "package lost" emails, no last-minute panic buying.

"It's the first time I've actually enjoyed December." — an early Velora customer

5. Priority Shipping, Before the Carriers Get Slammed

Early Access customers aren't just first to buy, they're first to ship. Last year, UPS, FedEx, and USPS all reported record-breaking delays during the final two weeks of November. Your order is placed at the very top of our fulfillment queue, so your calendar is delivered in a dedicated, climate-controlled window, long before the December rush even starts.

No tracking-number anxiety. No lost packages. No coin-toss deliveries.
5,000+ ALREADY ON THE WAITLIST
EARLY ACCESS PROGRAM — OPEN TODAY, THROUGH SUMMER ONLY

🎄 Early Access is open:

Once our July Early Access allocation is gone, we close the doors until the general public launch, where prices will be higher and stock will be lower.

CLAIM YOUR EARLY ACCESS SPOT
EARLY ACCESS ENDS IN: 02:33:53
July Allocation: 84% FULL
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Holiday Arrival Guarantee — arrives by Dec 1st or it's on us